Patient retention is a clinic’s ability to turn new patients into loyal ones – which is an important metric and strategy for all clinics.
Some strategies to improve patient retention include providing quality care, personalizing the patient’s experience, offering online booking, proactively seeking feedback, and following up with patients who abruptly stop or discontinue treatment.
Most clinics rely on generating callback lists for patients who have not booked any future appointments. Staff then have to individually call each patient and schedule them. This approach is not only time-consuming but also outdated!
We are excited to announce that now you can automate patient retention with email and SMS reminders in Universal Office version 5.0.6.
A new notification was added to eBroadcast called Patient Retention N Days. This notification works by finding the patients that have not rebooked an appointment in the last, say, 7, 14, or 30 days. Universal Office then sends those patients an email or SMS reminding them to book!
You can create one or more Patient Retention notifications to follow up with patients. Once an appointment is booked, these notifications stop until the next time that patient does not attend.
Here are some examples of email and SMS messages that you could use:
For more on how to add notifications in eBroadcast check out Enable and Configure Notifications.
Let us know what you think about this new notification and what works for you for improving patient retention in the comments below!