5 Reasons You Need To Be Using MailChimp

With Universal Office now offering MailChimp integrated into your practice management system, there’s no excuse to not send professional newsletters to your email list. But why MailChimp? We chose to integrate this email marketing tool because it’s one of the best. If you use a different provider to send newsletters (or if you don’t send newsletters at all), here are five reasons why you need to start using MailChimp immediately:

1. It’s free.
   Send email campaigns to up to 2,000 subscribers and 12,000 emails per month for free. And if you need more than that, no worries. You can upgrade to get access to more features for as low as $10 per month.
2. It’s easy.
   Create forms to collect subscribers, build an email list and use the drag-and-drop design tools to create professional email campaigns. The entire MailChimp process is easy, no matter how much newsletter experience you have (or don’t have).
3. It’s beautiful.
   Choose from templates that are easy to customize with the drag-and-drop email designer that can brand your newsletters, make them professional and beautifully designed. They’re even built for mobile viewing as well, so you won’t have to worry about your readers opening their emails on their phones and tablets.
4. It’s informative.
   When using MailChimp, you don’t just get to send email campaigns with ease – you also get detailed data and insights. Learn individual performance on each email, compare stats to industry norms and stay updated on your analytics via MailChimp Mobile. They even offer an excellent knowledgebase to keep you updated on the latest changes and tech questions.
5. It’s effective.
   Their marketing automation lets you send at the most powerful times. MailChimp Snap makes drafting emails easy on the go, with stress-free photo integration. And social media integration makes sharing and syncing a breeze. MailChimp gives you all the tools you need to be as effective and successful as possible.

Whether you want to keep in touch on a regular basis or communicate with your customers for updates, MailChimp will allow you to do that quickly and elegantly – without the need for technical skills.